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Taboo is a nationally recognized, locally owned and group of stores in Richmond, Virginia. Our three locations are stuffed with toys for him and her, 30,000+ DVDs from new releases to grab bag, exotic outfits, and more. The Taboo Girls are always on hand to help you find exactly what you need, and if we don’t have it, we’ll special order it! Taboo is especially fun to visit on Naked Mondays when the girls work in lingerie!


Taboo is proud to have been selected for many local, semi-national, and national awards! We are a winner of StoreErotica’s Independent Adult Store of the Year and Inked Angels Achievement Award. You have selected us Richmond’s best novelty store in Gay RVA for three years in a row in Style Weekly. We have been a finalist for multiple AVN awards and have received recognitions from XBiz and MUSE. Thank you, Richmond and our adult community for your support!

Taboo's History

In 1999, a friend introduced me to a new hole-in-wall store called Taboo Lingerie. Marked as “Richmond’s Upscale Adult Store,” it was purple-carpeted with lace curtains and neon lips and ladies in the windows. Bypassing the knee-length nighties and satin robes that dominated the sales floor, we browsed the small toy room. I made a purchase and picked up an application. Soon after, I was hired as a part time sales associate.

In 2001, I became store manager. In December of 2002, when conservative lingerie had proven it could not pay the bills, I bought Taboo Lingerie and created Taboo. What was in 2002 a small lingerie store with a modest toy room and a handful of VHS tapes, is now a sprawling adult playground. Taboo sells, rents, and trades 10,000+ DVDs. We stock every toy imaginable and carry the hottest trends in clubwear and lingerie. I pride myself on having something for everyone, If we don’t have it, we’ll always try to special order it, at no additional cost to you.

When Taboo won StoreErotica’s national Independent Store of the Year in 2009, I knew we’d arrived. For a single adult store in a conservative east coast city to earn such an honor speaks enormously to our passion and determination as well as the support of our amazing patrons. Taboo has since been a finalist for several other national and semi-national awards. We could not have achieved such success without you.